Amazon Expands Seller Support with New Features Bonuses

Amazon Expands Seller Support with New Features Bonuses

Amazon is testing a product detail page optimization initiative, combined with a Brand Referral Bonus, to encourage sellers to improve their pages and drive external traffic. This aims to increase sales and reduce referral fees. By optimizing product listings and promoting them off-Amazon, sellers can potentially earn a bonus on sales generated through their attribution links. This program incentivizes sellers to actively promote their products and improve their overall marketing strategy, ultimately benefiting both the seller and Amazon.

12/30/2025 Logistics Industry Insights
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Amazon Introduces Video Ads to Boost Seller Engagement

Amazon Introduces Video Ads to Boost Seller Engagement

Amazon has upgraded its Display Ads video advertising feature, providing sellers with a new way to drive off-Amazon traffic and enhance brand exposure. By dynamically showcasing products, combined with precise targeting and bidding optimization strategies, it helps sellers increase sales and brand influence in a competitive market. This upgrade allows for more engaging product demonstrations and improved campaign performance, ultimately assisting sellers in standing out and achieving their advertising goals outside of the Amazon marketplace.

12/30/2025 Logistics Industry Insights
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Baidu Seeks to Revive Struggling Ad Feed Business

Baidu Seeks to Revive Struggling Ad Feed Business

This article delves into the reasons behind the decline of Baidu Information Feed ad campaigns and provides an actionable recovery plan. It includes diagnosing the 'symptoms' of the decline phase, expanding targeting to unlock more traffic, innovating to reshape user appeal, and optimizing landing pages to improve conversion rates. These practical strategies aim to revitalize your ads and enhance campaign performance, helping you restore ad vitality and improve your return on investment.

12/30/2025 Logistics Industry Insights
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Shipping Manifests Key to Crossborder Ecommerce Efficiency

Shipping Manifests Key to Crossborder Ecommerce Efficiency

This article analyzes the significance and role of the sea freight manifest in cross-border logistics, emphasizing the direct impact of manifest accuracy, timeliness, and customs declaration consistency on customs clearance and supply chain flow. It introduces different types of manifests and declaration requirements, assisting foreign trade practitioners in enhancing their professionalism and compliance.

07/30/2025 Customs Knowledge
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Amazon Sellers Hit by Rising Storage Fees in Peak Season

Amazon Sellers Hit by Rising Storage Fees in Peak Season

Amazon sellers often experience a surge in sales during peak season, but this success can be undermined by high storage fees. This article reveals the 'traps' of Amazon's storage fees and provides self-help strategies to help sellers achieve real profitability during peak season. These strategies include precise product selection, optimized inventory management, and multi-channel sales. By implementing these tactics, sellers can mitigate the impact of storage fees and ensure that peak season sales translate into genuine profit.

01/04/2026 Warehousing
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Amazon US Warehouses Struggle With Congestion Before Peak Season

Amazon US Warehouses Struggle With Congestion Before Peak Season

Amazon's US FBA warehouses are facing a congestion crisis, severely impacting sellers' peak season inventory preparation and sales. This article analyzes the current situation and its causes, providing sellers with strategies to cope. These include planning warehouse entry times in advance, diversifying inventory channels, flexibly adjusting shipping strategies, exercising caution in inventory preparation, and strengthening communication. The aim is to help sellers mitigate risks and achieve sales success during the peak season.

01/04/2026 Logistics
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Global Ecommerce Growth Strategies to Boost Website Traffic

Global Ecommerce Growth Strategies to Boost Website Traffic

Driving traffic to independent foreign trade websites is challenging. This article explores various traffic generation channels, including SEO, Google Ads, Snapchat, and Facebook. It also highlights the importance of retaining existing customers. By integrating marketing strategies, independent websites can achieve performance growth in overseas markets. The key is a holistic approach that considers both acquisition and retention, leveraging different platforms to reach the target audience and building long-term relationships with valuable customers.

01/04/2026 Logistics Encyclopedia
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New Canadadhl Route Eases South American Logistics Challenges

New Canadadhl Route Eases South American Logistics Challenges

This paper analyzes the logistical challenges faced by Chinese companies entering the South American market and proposes an innovative solution: Canada transit + DHL Express. This solution effectively reduces logistics costs, improves transportation efficiency, and avoids customs clearance risks through sea-air intermodal transportation. The article also reminds companies to pay attention to the potential risks of South American trade and provides corresponding coping suggestions, aiming to help Chinese companies successfully explore the South American market.

12/31/2025 Logistics
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Guide to Korean Proxy Shopping Shipping Customs and Returns

Guide to Korean Proxy Shopping Shipping Customs and Returns

This article provides a detailed analysis of key aspects in the Korean proxy shopping delivery process. It covers shipment channel selection (postal service, personal carry-on, air freight), return and exchange policies, customs clearance procedures, and other important considerations. The aim is to help consumers gain a comprehensive understanding of various delivery aspects involved in proxy shopping, enabling them to make informed purchasing decisions, avoid potential risks, and enhance their overall shopping experience. It serves as a guide to navigate the complexities of international shipping in the context of Korean proxy shopping.

12/30/2025 Logistics Encyclopedia
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Alibabacom Launches Premium Bidding for Factory Sourcing

Alibabacom Launches Premium Bidding for Factory Sourcing

Alibaba.com Express has upgraded, opening the "Find Factory" premium feature, providing accurate traffic for Gold Supplier factories and manufacturers. Through APP search and recommendation scenarios, merchants can increase exposure and optimize their campaigns using data reports. This is particularly beneficial for factory-type merchants with poor organic rankings, helping them stand out in the competition. The upgrade allows these factories to gain better visibility and reach potential buyers more effectively, ultimately boosting their sales and overall performance on the platform.

12/31/2025 Logistics Industry Insights
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